coat tale
Tell us a tale
CoatTale mobile retail marketplace where people can resell or donate used clothing. The app allows users to write fun stories about their clothing. This was an Adobe Creative Challenge using Adobe XD.
Sheltering in place catalyzed the shift toward shopping online. As a result, opportunities are increasing for the most powerful eCommerce and marketplace businesses.
services
User Interface Design
industry
Retail, Fashion
Stepping on your coat tail
Resale is exploding even as the retail industry has sunk, pulled down by disappointing earnings and an unending trade war.
“Before the pandemic hit, the resale market was on track to double. Now, this growth may very well accelerate. Resale sites are coming out big winners as the pandemic plunges the economy. Analysts predict consumers will turn to sites like thredUP and Rebag to clean out their closets for extra cash and stuck at home and worried about their finances; they’re hunting for bargains online.”
I came up with the idea because coattail reminds me of the phrase, “riding someone’s coattail,” giving the status of second, third, or fourth place and lower. So I thought of a second-hand clothing store.
User journey
