Mpact Entertainment and Events

mpact entertainment and events

MPACT Entertainment & Events is an exclusive movement for creative artists to network and celebrate in a comfortable and sincere environment. As the Creative Director, I’m responsible for the conception and production of MPACT’s collateral. These include changing the color of the logos (depending on the occasion), video editing with motion graphics, social media advertisements, and web design.

clients

MPACT Entertainment and Events

services

Creative Direction Visual Design Social Media Design Multimedia Design Content Management

industry

Entertainment

Opening Sequence

 MPACT wanted an opening sequence similar to Universal Pictures, Paramount, etc. I used Adobe After Effects to create a 3D opening. The colors in the 3D title are red, yellow, and green honoring the Carribean heritage of Founder Brittani Batchelder.

Play Video about MPACT Logo

videos

Plan A recap

mpact the vote

for the people

WIREFRAMES

the process

The site’s design needed to be a clean and straightforward black and white aesthetic with the orange found in the logo as the accent color. 

I started sketching the layout of all pages. At the top of the page are the logo and navigation. I moved thesocial icons to the footer.

sitemap

Who Are We? An updated company mission statement. The ‘Events’ page highlights community efforts. This page is image and video dominant, so I went with interactive media galleries. The ‘Entertainment’ page shows the founders as artists in their field and any digital content. The ‘Book Us’ page explains their services and how to schedule a consultation or collaboration.

MPACT sitemap

Site visits

Spearheading the initiatives for MPACT Events that led to a 1364% increase in unique website visits over three months, showcasing a strategic and data-driven approach to digital marketing.